How to create a discount coupon
Create percentage or fixed-amount discount coupons with usage rules and an expiry date for any event.
Coupons are the simplest way to apply targeted discounts on Baila. You can create percentage discount coupons (10% off, say) or fixed amount ones (R$ 20 off), with validity rules and a usage cap. Each coupon belongs to one event — you can reuse the same code across different events.
Coupon types
Baila supports two types: PERCENT (a percentage discount, stored in basis points — 15% = 1500) and FIXED (a discount in reais — R$ 20 = 2000 cents). You pick between them when creating the coupon.
Step by step
In the dashboard, open the event you want and scroll down to the Discount coupons section.
Click + New coupon. Type a code (for example, INSTAGRAM10). The code accepts only capital letters and digits (the dashboard uppercases everything automatically) and has to be unique within the event.
Pick the type: PERCENT or FIXED. Enter the value: 10 for 10%, or 20 for R$ 20.
Set the rules: a start date and an expiry date (both optional), a maximum number of uses (leave blank for unlimited), and the tiers it applies to (the coupon can be valid on all of them or on specific ones).
Click Create coupon. The coupon is live immediately and can be applied at checkout in the "Discount code" field.
Rules worth knowing
- The same code can exist on different events (for example,
INSTAGRAM10on event A and on event B, with independent counters) - A discount never leaves a ticket at a negative price — if the fixed amount is larger than the price, the coupon caps out at zero
- A refund gives the use back to the coupon's counter (which only matters when you set a maximum number of uses)
Promoter coupons
Promoters get automatic coupons whose code is their promoterSlug. That is a different thing from the promotional coupons you create by hand — see the invite article to understand how the two connect.